Exploring cultures and communities – the slow way

The thrills and spills of top-class soccer are just part of the appeal of the FIFA World Cup. Sport aside, it's been a chance for visitors to feel the warmth of Russian hospitality. An amiable wolf called Zabivaka has been doing his bit to make visitors feel welcome.

article summary —

No one has forgotten the strident screech of the vuvuzela, the plastic horn which defined the soundscape of the FIFA World Cup in South Africa. But most of us have probably forgotten Zakumi, the jolly green-haired leopard who worked hard as the mascot for that 2010 World Cup. Brazil, which hosted the 2014 tournament, followed up with a cheerful armadillo called Fuleco. This summer’s FIFA World Cup in Russia sees a chirpy wolf called Zabivaka doing the rounds as tournament mascot.

The name Zabivaka means ‘goalscorer’. As wolves go, Zabivaka is undoubtedly very friendly and is probably easier to relate to than some earlier World Cup mascots — the list includes an orange called Naranjito (Spain in 1982) and Pique, a jalapeño pepper wearing a sombrero (Mexico in 1986).

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About the authors

hidden europe

and manage hidden europe, a Berlin-based editorial bureau that supplies text and images to media across Europe. Together they edit hidden europe magazine. Nicky and Susanne are dedicated slow travellers. They delight in discovering the exotic in the everyday.

This article was published in hidden europe 55.